Hi, I'm Rachel Ermshar.
Brand and marketing designer with 5+ years of experience turning complex ideas into clear, cohesive visual systems — across print, digital, and everything in between.
A designer who thinks like a marketer.
I work at the intersection of creativity and strategy — building visual systems that don't just look good but actually function across teams, channels, and real-world contexts. From brand identity to fleet graphics to customer lifecycle programs, I bring the same attention to consistency and clarity to every format.
Design grounded in understanding.
I'm drawn to work where design supports comprehension — helping people navigate information, make decisions, or feel more connected to what a brand represents. Every project gets attention to detail, an eye for hierarchy, and a genuine interest in making something that holds up over time.
Built for collaboration, not only output.
I've worked cross-functionally with executives, engineers, R&D teams, vendors, and field staff — translating between technical and creative, between what a team needs and what an audience can actually use. Good design doesn't happen in isolation and I don't work that way either.
My featured work